Friday, 10 October 2014

Lotteries and People: patterns, behaviour and trend of lotteries

Introduction:

The lottery industry has its presence in the history from long ago. The earliest know traces of lotteries come from Chinese Han Dynasty which dates back to between 205 and 187 BC. These lotteries are also believed to offer a helping hand to important government projects like the Great Wall of China. In the Roman Mythology, where the Iliad of Homer refers to lots being placed into Agamemnon's helmet to determine who would fight Hector. The modern history of lottery dates to 1800s when many governments legalized lotteries in their countries.

Tuesday, 26 August 2014

Mobile Betting Application: the enhancement to the traditional lottery offerings

It is expected that 40% of Africans will own a smart phone by 2017The smartphones are no more a status symbol. From being a luxury, it has become a necessity. Every industry is expanding its business to mobile technology, and lottery industry is also on the same path. The mobile gambling users are likely to increase by a whopping 100 million in next 5 years. That translates into 164 million people placing a bet from their mobile, visit a mobile casino or buy a mobile lottery ticket by 2018. 

Monday, 11 August 2014

USSD Betting: The Latest trend in lottery

The mobiles were one of the best innovations of previous century. And it tasted rapid growth like no other technology. By the end of 2013, there were more mobile phones on earth than people. In the emerging markets like Africa, mobile penetration was 65% in 2012, just in 18 years after its launch in 1994. There are more mobile phones in Uganda than Light bulbs. These statistics encourage the businesses to lean more and more towards the mobile users. With the options mobile betting has provided, more and more people are trying their hands at betting in one way or the other.